Minister of Information and Communication Mr. Sherdhan Rai, on March 2, 2016, launched the free SIM card service to tourists by Nepal Telecom at Tribhuvan International Airport (TIA) amidst a function. He launched it by providing free SIM card to a foreign couple. Nepal Telecom has started providing free SIM card to tourists from today coming through TIA with Rs.50/- top up. It is believed that it would help promote Nepal as a safe destination which starts with good communication right from the airport. All SIM cards have been pre-activated by Nepal Telecom. Nepal Tourism Board is the partner organization in its distribution channel. Along with the SIM card, tourists are also provided “I am in Nepal Now” selfie card with important contacts in Nepal.