The event, spanning three kilometers along the lakeside, will feature the theme “Eat on the street, dance on the street, and enjoy on the street.” Visitors can enjoy up to 20% discounts on hotel bookings, encouraging domestic tourism during the winter season.
The festival will showcase endangered cultural traditions, traditional attire, and ethnic performances. Additional highlights include live concerts, food exhibitions, and street parades. Visitors can also participate in unique activities such as boat races, eating competitions, and tug of war.
Exhibitions will display local handicrafts, paintings, sculptures, and agricultural products. Businesses along the route will be decorated to enhance promotion, with a focus on reducing plastic usage and highlighting local products.
Tejendra Shakya, Former REBAN president emphasized how the event has encouraged Nepalis to celebrate New Year in Pokhara rather than abroad. It has also created a welcoming environment for international tourists during the holiday season. The Pokhara Street Festival is Nepal’s longest-running event of its kind.